O.k., o.k. I have a serious hang-up. There are very few things in life that I love. One major thing I have is a serious crush on Boden: www.bodenusa.com. It started a few years ago when the catalog came in my mail. I opened it up & saw on every page clothing I could, I would & I did buy. I do not know what caught my eye first. Was it the simplicity of the clothes? The newness of the catalog? The cool models on every page who told names & small bits of info about themselves.
I also dream of working for them. I dream they call me out of the blue & say they noticed I am their number one purchaser with an eye for style. Could I come work for them? Oh yes, I would say. Let's discuss it over a cup of tea & a scone!
I also dream the owner of the company. Johnnie Boden spots me in the airport in one of his smashing yet casually chic outfits. He instantly falls in luv. He asks me to come to England to be with him. O.k. JK, I know he is married. But wouldn't it be great to be married to him & open up my closet or just walk into the office. I would have my pick of clothes.
I am drawn to their clothes and the lifestyle on the pages (beaches & outdoors everywhere yet many weekend in the city pics). I am around 30-40 & do not want to look 20 nor do I want to look 50. Where, oh, where does my age shop? I first ordered a simple, long, pink tweed jacket with fringe a few years ago. It was perfect for those dress up times when I did not need to be in a formal length gown (ha) but needed to look chic & cool. Mind you this is a a catalog from Great Britain not Paris. (where a French teacher should shop) I wore that jacket with jeans. I wore with a simple black skirt. I had a great little scarf that I tied around my neck with it. Oh, I was the Boden in Paris girl.
Their skirts are brilliant, just brilliant. (I do have to throw some British slang in here.) My first skirt was a brown velvet with large appliques that I bought 4-5 years ago! The compliments I still get today give me chills. Women will stop me & ask where I bought such a great skirt. I tell them it is vintage Boden now. Their summer skirts are just as cool! I have bought 1 a year starting with a smart red & cream designed skirt and ending last year with a pink, blue & cream print skirt that I match with a blue & cream striped top. I am so classy mixing prints.
I cannot end this blog without bringing up the children's clothes. For a few years my daughter too received a great summer dress that she could wear anywhere. Alas, she has outgrown Boden. I have passed the addiction to my sister and her 1 1/2 year old. Her daughter now sports the Boden line. My son wore his flannel, comfy pants to death. He refused to give them up even with the holes everywhere.
Sadly, I am on a budget now. I cannot make as many purchases from Johnnie & his crew. I look for their sales & have bought 1-2 key pieces this year! Johnnie, I will not forget you. I get your emails & your letters a.k.a. catalogs. I will remain faithful. I will never leave you totally. If you ever get to Michigan you have to look me up. If I ever get over the pond, I will stop by and discuss upcoming fashions. maybe you'll like my ideas and ask me to stay. I am a little older but would make a great intern. I can fetch the tea from Starbuck's- they know me there too! (that is another blog)
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